Marlena is the co-founder and Chief Marketing Officer at The Company Advice. Her marketing experience spans 15+ years, ranging from corporate consulting to tactical startup execution. She has held marketing leadership positions at companies such as: MasterCard, The Advertising Research Foundation, mllnnl digital agency, Ideon, and Particle Health, where she designed, executed and monitored a data-driven, analytics-first growth marketing strategy focused on revenue outcomes, while building a powerful brand that moved the industry needle. Marlena has deep experience in managing cross-functional teams to design, implement, and analyze end-to-end GTM experiments across all channels, including A/B testing, market segment analysis, and creative variations to optimize campaigns and maximize ROI. Her work establishes market credibility in new market categories by creating a humanized voice of leadership that is trusted and heard throughout the ecosystem.
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Marlena is a graduate of Lehigh University, where she holds an M.Eng in Mechanical
Engineering.

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