A resource for early stage startups with lots of marketing + design questions.
The Healthies are the first awards celebrating marketing, branding, and product design in health tech. We launched them to recognize the teams who shape how digital health looks, feels, and connects with people. Learn more and apply now!
I’ve read every CB Insights report in my career and Anand Sanwal’s ‘I love you’ sign-off never gets old. Here’s what the latest report means for founders right now.
The GTM Engineer is becoming a real role. It's not "ops." It's not "a helpful marketer who knows Zapier." It's a builder role. It deserves clear KPIs and real investment, especially for early-stage B2B teams that can't afford ops debt.
This post breaks down what GEO is, how it differs from SEO/AEO/AIO, the four-part strategy to use it, and how to implement and measure success.
How startup-informed design can help nonprofits build smarter, not smaller
A practical guide to staying visible in search as AI chatbots and zero-click results reshape how users find information. Learn how to adapt your content for both humans AND machines.